1. Step One - Compare Payouts and Expenses
| LaSalle St. Securities | Current B/D | Other B/D |
| Payouts |
|
|
|
| Average Total Overall Payout |
90% |
% |
% |
| Mutual Fund |
90% |
% |
% |
| Annuities |
90% |
% |
% |
| Stocks |
90% |
% |
% |
| Bonds |
90% |
% |
% |
| Insurance-Life, Health, Indexed Annuities |
100% |
% |
% |
| Does payout get reduced based on lack of production? |
NO |
Y/N |
Y/N |
| Fees |
|
|
|
| FINRA renewal & FINRA personnel assessment |
$180.00 yr |
$ |
$ |
| Continuing Education |
$100.00 yr |
$ |
$ |
| Stage registration fees |
Varies |
$ |
$ |
| Bonding Fees |
$165.00 yr |
$ |
$ |
| E & O Insurance |
$695.00 to $1250.00 yr |
$ |
$ |
| Is E/O Insurance optional? |
YES |
Y/N |
Y/N |
| Does your broker Dealer mark up E/O Ins for a profit? |
NO |
Y/N |
Y/N |
| Streetscape Basic or Streetscape Select |
$ 45/$120 per month |
$ |
$ |
| Investigo Package - Optional |
120 per month |
$ |
$ |
| Separate Stand Alone Branch Fee |
$95 yr |
$ |
$ |
| SEC Book & Records Fee |
$0 |
$ |
$ |
| FSI Membership Required? |
NO |
Y/N |
Y/N |
| Direct Costs/Ticket Charges |
|
|
|
| Equities, Options, Corporate Bonds |
$18.00 |
$ |
$ |
| Government & Municipal Bonds |
$30.00 |
$ |
$ |
| Principal Transactions |
$7.00 |
$ |
$ |
| International Equities |
$75.00 |
$ |
$ |
| Foreign Bonds |
Additional $25.00 |
$ |
$ |
| CD's/UIT's/Zero Coupon Bonds |
$30.00 |
$ |
$ |
| Limited Partnerships |
$35.00 |
$ |
$ |
| Precious Metals |
$40.00 |
$ |
$ |
| Mutual Funds (purchases, liquidations and exchanges) |
$18.00 |
$ |
$ |
| Execution & Exchange Fees |
|
|
|
| Listed Equities |
$0.015/share |
$ |
$ |
| Options |
$1.50 per contract |
$ |
$ |
| Listed Bonds |
.75/Bond |
$ |
$ |
2. Step Two - Compare Structure
| LaSalle St. Securities | Current B/D | Other B/D |
| Independence |
|
|
|
| Allow you to own your own book? |
YES |
Y/N |
Y/N |
| Operate under your own DBA or B/D's? |
YES |
Y/N |
Y/N |
| Limit Product offerings in any way? |
NO |
Y/N |
Y/N |
| Are there any proprietary product requirements? |
NO |
Y/N |
Y/N |
| Allow for Outside Business Activities?* |
YES |
Y/N |
Y/N |
| Allow Social Media? |
YES |
Y/N |
Y/N |
| Stability |
|
|
|
| Possess solid financial history and balance sheet without losses? |
YES |
Y/N |
Y/N |
| Supported by a nationally recognized branded firm? |
YES |
Y/N |
Y/N |
| What is the retention ratio of the B/D's brokers? |
98% |
% |
% |
| How long has the B/D been in operation? |
37 Years |
|
|
| Service |
|
|
|
| Is staff compensation linked to broker satisfaction? |
YES |
Y/N |
Y/N |
| What is the average tenure of staff personnel? |
13 Years |
|
|
| Allow for direct access to top ownership, management, department heads? |
YES |
Y/N |
Y/N |
| Allow broker input on customer service issues? |
YES |
Y/N |
Y/N |
| Financial Support |
|
|
|
| Transition funding? |
YES |
Y/N |
Y/N |
| Forgivable loan assistance? |
YES |
Y/N |
Y/N |
| ACAT and transfer fee support? |
YES |
Y/N |
Y/N |
| Technology tutorials and training support? |
YES |
Y/N |
Y/N |
| Branch recruiting and development assistance? |
YES |
Y/N |
Y/N |
| Products |
|
|
|
| Allow you to gain access to load and no load mutual funds? |
YES |
Y/N |
Y/N |
| Access to REITs, private placements, UIT's, CD's, Municipal Bonds? |
YES |
Y/N |
Y/N |
| Offer direct access to fixed income department? |
YES |
Y/N |
Y/N |
| Insurance, Fixed, Fixed Index, Variable Annuities? |
YES |
Y/N |
Y/N |
| Brokerage services, checking accounts, IRA, Trust Accounts, 401(k)s? |
YES |
Y/N |
Y/N |
| Investment Advisor |
|
|
|
| Allow for both RIA and Series 7 business? |
YES |
Y/N |
Y/N |
| Allow for both outside or internal RIA platforms?** |
YES |
Y/N |
Y/N |
| Payment for direct consulting services? |
YES |
Y/N |
Y/N |
| Technology |
|
|
|
| Electronic order entry and document support? |
YES |
Y/N |
Y/N |
| Ability for client to access accounts online? |
YES |
Y/N |
Y/N |
| Access to all client info at any location? |
YES |
Y/N |
Y/N |
| Supported by robust platform of National Firm? |
YES |
Y/N |
Y/N |
| Access to all commission, trade info online? |
YES |
Y/N |
Y/N |
| Which firm do you clear through? |
NFS-Fidelity |
|
|
| Marketing |
|
|
|
| Can you market your own brand? |
YES |
Y/N |
Y/N |
| In-house tutorials and marketing tools? |
YES |
Y/N |
Y/N |
| Access to variety of CRM systems for client/prospect management? |
YES |
Y/N |
Y/N |
| Branch development and recruiting support? |
YES |
Y/N |
Y/N |
| Transition |
|
|
|
| Provide transition funding, FINRA, ACAT, and Licensing costs? |
YES |
Y/N |
Y/N |
| Dedicated transition team? |
YES |
Y/N |
Y/N |
| Step-by-step dated transition timeline for transition process? |
YES |
Y/N |
Y/N |
| Efficient account transfer from previous B/D? |
YES |
Y/N |
Y/N |
| Facilitate all licenses for transfer? |
YES |
Y/N |
Y/N |
| Support material announcing your transition? |
YES |
Y/N |
Y/N |
| Education |
|
|
|
| Full tutorial on all technology? |
YES |
Y/N |
Y/N |
| Support for all data access and brokerage account management? |
YES |
Y/N |
Y/N |
| Coordination of staff with department heads and operations? |
YES |
Y/N |
Y/N |
3. Step Three - Do The Math on this Worksheet
| LaSalle St. Example | Current B/D | Other B/D |
| Estimate Your Yearly Earnings |
|
|
|
| Assets Under Management |
$45,000,000.00 |
$ |
$ |
| Gross Commission |
$450,000.00 |
$ |
$ |
| Payout % |
90% |
% |
% |
| Total Payout to you |
$405,000 |
|
|
| Office Space |
$15,000 |
$ |
$ |
| Staff Support |
$35,000 |
$ |
$ |
| Technology Cost |
$540 to $1,440 |
$ |
$ |
| Optional Tecnology or Research expense |
Varies |
$ |
$ |
| Marketing Expense |
$5,000 |
$ |
$ |
| FINRA Fees, Continuing Education & Branch Fees |
$600 |
$ |
$ |
| State Fees |
Varies |
$ |
$ |
| E/O Insurance |
Under $1,250 |
$ |
$ |
| Health Insurance Costs |
$12,000 |
$ |
$ |
| Other |
$ |
$ |
$ |
| Total Expenses |
$70,290 |
$ |
$ |
| Total Taxable Income |
$334,710 |
$ |
$ |
4. Step Four - Decide. Which Broker/Dealer is Better?
|
| A conversation is all it takes to learn more. Pick up the phone and call LaSalle St. Securities. Ask for Jason Walsh at 800-777-7865 ext. 0416 |
| *Compliance Approval Required |
| **Minimum GDC required |
